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8 Courses

Marketing Management
Business and Management
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Business and Management

Marketing Management

This course was designed to enhance students understanding of how to analyze, formulate, implement, and manage marketing strategies and policies at the tactical and strategic management levels.

Programme   : Master of Business Administration

Course Code : MKM602

Duration        : 4 Weeks (30 hours per week)

Supply Chain Management
Business and Management
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Business and Management

Supply Chain Management

This course covers the major issues in SCM, including definition of a supply chain, role of inventory, advanced production-inventory models, supply contracts, bullwhip effect and information sharing, vendor-managed inventories and other distribution strategies, third-party logistics providers, managing product variety, information technology, SCM and international business.

Programme   : Master of Business Administration

Course Code : MMS707

Duration        : 4 Weeks (30 hours per week)

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Principle of Management
Business and Management
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Business and Management

Principle of Management

This course studies the role and duties played by the management, which is associated with planning, organizing, leadership and controlling in an organization. This course will explore current and future management issues in order to achieve the efficient and effective management.

Programme   : Bachelor of Business Administration

Course Code : MPM201

Duration        : 4 Weeks (30 hours per week)

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New Business Venture
Business and Management
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Business and Management

New Business Venture

This course will introduce students to frameworks for understanding entrepreneur and other relevant areas of its concern. It draws upon thought, research from various areas. This course is not a comprehensive review of all concepts on entrepreneurship and innovation. However, the student should gain a basic understanding of influential views shaping entrepreneur and its surroundings. As such students are advised to read beyond the text module.

Programme   : Doctor of Business Administration

Course Code : MNV869

Duration        : 4 Weeks (40 Hours/week) 


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Entrepreneurship and Innovation
Business and Management
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Business and Management

Entrepreneurship and Innovation

This course will introduce students to frameworks for understanding entrepreneur and other relevant areas of its concern. It draws upon thought, research from various areas. This course is not a comprehensive review of all concepts on entrepreneurship and innovation. However, the student should gain a basic understanding of influential views shaping entrepreneur and its surroundings. As such students are advised to read beyond the text topic.

Programme   : Master of Business Administration

Course Code : MEI730

Duration        : 4 Weeks (30 Hours/week) 

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Strategic Management - Asian Business and Strategic Management
Business and Management
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Business and Management

Strategic Management - Asian Business and Strategic Management

This course introduces the key concepts, tools, and principles of strategy formulation and competitive analysis. It is concerned with managerial decisions and actions that affect the performance and survival of business enterprises. The course is focused on the information, analyses, organizational processes, and skills and business judgment managers must use to devise strategies, position their businesses, define firm boundaries and maximize long-term profits in the face of uncertainty and competition.

Programme   : Master of Business Administration & Master in Management

Course Code : MSM606 & MSM620

Duration        : 4 Weeks (30 Hours/week) 


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